Category: Customer Relationship Management

Experience as a Service (EaaS): Reshaping Customer Engagement
Posted on July 30, 2025 by Shashikant Kalsha
What Is Experience as a Service (EaaS)? Experience as a Service (EaaS) is a contemporary approach to customer experience management focused on delivering personalized, engaging, and seamless interactions across every customer touchpoint. Unlike traditional models prioritizing transactional efficiency or problem resolution, EaaS aims to cultivate memorable, emotionally resonant interactions that transform users into long-term, loyal […]