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Scalable E-commerce Solutions for Beverage Brand with AI-Driven Compliance & Design Thinking Consulting

Case Studies-Commerce Beverage

Beverage Brand, a premium spirits producer, sought to develop a cutting-edge merchandise platform that seamlessly integrated multiple business systems, ensured compliance with industry regulations, and delivered an exceptional customer experience. Our mission was to build a scalable e-commerce solution powered by advanced integrations and Design Thinking consulting, ensuring a seamless digital ecosystem.

The Challenge

Developing an e-commerce presence for Beverage Brand involved more than just launching a Shopify store. The platform needed to:

  • Integrate multiple enterprise systems, including ERP, marketing, and fulfillment tools.
  • Implement strict age verification and compliance measures for regulatory adherence.
  • Provide a frictionless customer experience with self-service options.
  • Maintain brand consistency across all digital touchpoints while allowing for store-specific customizations.

To meet these objectives, we leveraged Artificial Intelligence solutions and a robust Shopify architecture to enhance efficiency and compliance.

How We Helped

1. Compliance and Brand Standards Implementation

To align with industry regulations and corporate guidelines, we:

  • Integrated OneTrust popup service for age verification, ensuring only users 18+ can access the site.
  • Developed a centralized footer system using a master JavaScript widget, ensuring consistent branding across legal content and menu structures.
  • Enabled website-specific customization while maintaining compliance with corporate design and content standards.

2. Custom Shopify Theme Development

Using Design Thinking consulting principles, we crafted an intuitive and brand-aligned user experience by:

  • Customizing a Shopify theme based on detailed Figma specifications to create a visually distinct store.
  • Maintaining platform stability while enabling high-performance design elements for an engaging shopping experience.

3. Advanced System Integration

To unify multiple business operations, we developed a custom ERP Connector using Ruby on Rails. This powerful middleware:

  • Synchronizes product data and inventory between ERP and Shopify in real time.
  • Transfers orders from Shopify to ERP while updating fulfillment statuses.
  • Manages age verification via a marketing API integration for compliance tracking.
  • Automates returns and order status updates, reducing manual interventions.

4. Enhanced Customer Service & Self-Service Features

To improve user experience, we designed an order management interface that enables:

  • Instant Order Tracking – Customers can check order status without logging in.
  • Seamless Returns Processing – A simplified request submission system.
  • Secure Access – Customers retrieve order details via a custom proxy API.

5. Custom Shipping Solution

To optimize logistics, we implemented an AI-driven shipping calculation system using the ERP Connector:

  • Real-time UPS API integration for accurate shipping rates at checkout.
  • Custom shipping rules to offer dynamic pricing and discounted rates.
  • Automated calculations based on weight, destination, and promotions.

The Outcome

  • Seamless E-commerce Solutions – Integrated Shopify with ERP, shipping, and customer service platforms.
  • Enhanced User Experience – Enabled a frictionless shopping journey with real-time tracking and self-service features.
  • Regulatory Compliance – Ensured strict adherence to legal age verification and branding policies.
  • Operational Efficiency – Automated order fulfillment and inventory updates, reducing manual tasks.

Looking ForwardLooking Forward

With a robust, AI-powered, and compliance-ready e-commerce solution, Beverage Brand is well-positioned for digital expansion. The scalable architecture supports future growth, allowing for new product launches, expanded marketing automation, and deeper personalization using Artificial Intelligence solutions.

Interested in transforming your e-commerce business with AI-driven solutions and Design Thinking consulting? Let’s build the future of digital commerce together!

Chingari Social Network on JIO MR Glass: Revolutionizing Social Media with Mixed Reality

Chingari Social Network on JIO MR Glass

Chingari is a groundbreaking social networking app that's leapt into the future. It is a social media experience like Instagram, but supercharged with Mixed Reality (MR) technology, all thanks to JIO MR Glass. In this case study, we dive into how Chingari is making social media more immersive and exciting than ever before.

The Challenge

Traditional social media can feel a bit stale. Users are constantly looking for fresh and engaging ways to connect and interact. The big challenge? Creating a platform that stands out and offers an unforgettable experience in an already crowded market. Chingari needed to go beyond the ordinary and offer something truly extraordinary.

How Did Qodequay Help?

Qodequay stepped in to help Chingari bring their vision to life with JIO MR Glass. Here’s how we made it happen:

MR-Enhanced User Interface

We designed a user interface that merges virtual content with the real world. This way, users can interact with posts, messages, and notifications in a way that feels natural and engaging. Learn more about how QodeQuay applies Design Thinking in development projects.

Immersive Content Consumption

We transformed user-generated content into a 3D virtual space. Now, users can explore photos, videos, and stories as if they were right in front of them, creating a truly immersive experience.

Virtual Social Interactions

We created virtual avatars that let users connect with friends and followers in a whole new way. Enabling virtual meetups, shared experiences, and creative collaborations—all in a shared MR environment. Discover the role of AI in creating engaging virtual avatars.

Controller-Based Navigation

We optimized the navigation system using a controller, making it easy and convenient to browse content and interact with features.

Personalized MR Profiles

Users can get creative with their MR profiles, adding virtual avatars, and interactive elements. It’s a new way to express themselves in the digital world.

The Outcome

Chingari on JIO MR Glass has taken social networking to the next level:

  • Immersive and Interactive Features: Users are experiencing social media like never before, with immersive features that break the mould of traditional online communication.

  • Enhanced User Engagement: The MR environment has users more engaged than ever, with longer sessions and deeper interactions with content.

  • Future Ready Tech Integration: By integrating with JIO MR Glass, Chingari showcases its commitment to Future Ready Tech, delivering next-gen social media experiences powered by Mixed Reality. Explore more about QodeQuay's expertise in Mixed Reality solutions.

Wrapping it Up!

Chingari’s journey with JIO MR Glass is just beginning, but it’s already paving the way for the future of social networking. By harnessing the power of MR, Chingari is redefining how we connect, create, and share in the digital world. Check out how QodeQuay is driving innovation with Abhigyaan: Revolutionizing Education through Mixed Reality and JIO Glass.

Car Assembly Training Redefined with VR and AI Guidance

Car Assembly Training

Effective training is essential for assembly line workers to master complex tasks. The Car Assembly Training Simulator addresses drawbacks of traditional methods like high costs, safety risks, and resource constraints by transforming training with virtual reality (VR).

This is when Qodequay brought Car Assembly Training Simulator—a breakthrough virtual reality (VR) application designed to transform the training process. Utilizing the Oculus Quest headset, this simulator provides an immersive and realistic environment for workers to learn car assembly tasks with advanced features like full hand tracking and AI voice guidance.

The Challenge

Training new and existing workers on car assembly lines can be challenging. Traditional methods require significant resources, including expensive equipment and materials, which can wear down with repeated use.

Moreover, there's always a risk of injury, especially for inexperienced workers handling heavy machinery. Additionally, coordinating large training sessions can be inefficient, making it difficult to ensure that every worker receives the same quality of training and support.

How Did Qodequay Help?

Qodequay employed Design Thinking principles to develop a user-centered Car Assembly Training Simulator that prioritizes worker engagement and ease of learning. By integrating Artificial Intelligence solutions, the simulator provides real-time voice guidance, ensuring consistent and effective training for every user.

Virtual Assembly Tasks

The simulator replicates real-world assembly tasks in a virtual environment, allowing workers to practice installing components, using tools, and operating machinery without the need for physical resources or exposure to safety risks.

Oculus Quest Compatibility

The wireless Oculus Quest headset provides trainees with the freedom to move around and interact with the virtual environment without being tethered by cables or restricted by external sensors.

Full Hand Tracking

Workers use their hands to interact naturally with the virtual environment, thanks to advanced hand tracking. This technology allows them to perform realistic gestures and movements, making the training experience more intuitive and engaging.

AI Voice Guidance

An integrated AI guide offers real-time instructions and feedback, helping workers navigate their tasks and stay focused. This ensures that trainees receive consistent guidance throughout their training sessions.

Gesture-Based Interactions

With gesture-based controls, trainees can navigate menus and manipulate virtual tools with ease, making the learning process more dynamic and responsive.

The Outcome

The Car Assembly Training Simulator has revolutionized training for assembly line workers by offering a safe, cost-effective, and scalable solution. Here’s what makes the outcome so impactful:

Enhanced Learning

Workers can practice and perfect their skills in a virtual environment that mirrors the real-world assembly line, boosting their confidence and competence without the risk of injury or damage to equipment.

Cost Efficiency

By reducing the reliance on physical resources and minimizing equipment wear and tear, the simulator provides a more economical alternative to traditional training methods.

Scalability and Flexibility

The VR training program is easily scalable, allowing companies to train large numbers of workers simultaneously. Trainers can also remotely monitor performance, review analytics, and provide tailored feedback, enhancing the overall effectiveness of the training.

Wrapping It Up

The Car Assembly Training Simulator is a game-changer in the automotive training industry. By combining the immersive power of VR with cutting-edge features like hand tracking and AI guidance, Qodequay has created a solution that not only improves worker skills but also reduces costs and enhances safety.

This innovative approach ensures that workers are well-prepared for the demands of the assembly line, setting a new standard for training in the automotive sector. As technology continues to evolve, solutions like this simulator will be crucial in equipping workers with the skills they need to succeed.

Abhigyaan: Revolutionizing Education with Mixed Reality and JIO Glass

Transform Science Learning with Abhigyaan

Abhigyaan is an innovative learning application that revolutionises education by integrating VR & Mixed Reality (MR) technology. Tailored for use with JIO Glass, and various leading AR headsets, Abhigyaan offers students a unique platform to engage in physics, chemistry, and biology experiments, providing an immersive and interactive learning experience.

Developed by a team of educators, and technologists, Abhigyaan aims to transform traditional learning methods by combining educational content with MR simulations, allowing students to perform experiments virtually and enhance their understanding of scientific concepts through practical engagement.

The Challenge

Traditional education has its limitations. Static textbooks and theoretical lectures often need help to engage students and ignite their curiosity. While hands-on experiments are highly effective, they are constrained by limited resources, safety concerns, and accessibility issues. Abhigyaan aimed to overcome these challenges by creating a learning platform that transcends these barriers through Mixed Reality:

  • Immersive MR Experiments: Traditional education rarely provides opportunities for students to engage in hands-on experiments due to resource and safety limitations. Abhigyaan sought to change this by offering a total of 18 immersive VR & MR experiments in physics, chemistry, and biology. Students needed the ability to interact with 3D models and perform experiments in a virtual lab using JIO Glass, breaking down the barriers of conventional education.

  • Engaging Learning Modules: Conventional learning methods often fail to capture students' interest and foster a deep understanding. Abhigyaan needed to develop comprehensive and captivating learning modules for each experiment, featuring step-by-step instructions, theoretical explanations, and real-time simulations. This approach aimed to foster experiential learning and keep students engaged.

  • Interactive Assessments: Traditional education often relies on rote memorization and standardized tests, which may not accurately reflect a student's understanding of practical concepts.

  • Enhanced Student Experience: The traditional classroom experience can often be monotonous and uninspiring. Abhigyaan aimed to deliver a user experience that was not only educational but also captivating. The app needed to provide students with an effortless way to access the virtual lab through JIO Glass, immerse themselves in an engaging learning environment, manipulate virtual objects, and witness scientific principles in action.

How Did Qodequay Help?

Qodequay played a pivotal role in the development and success of Abhigyaan by:

Technical Expertise

Leveraging deep MR and app development knowledge, Qodequay applied Design Thinking principles to build a robust platform that seamlessly integrates with JIO Glass. This user-centered approach ensured a high-performance, intuitive, and engaging experience for students.

Content Creation

Qodequay supported the development of detailed and interactive educational content by combining traditional subject knowledge with Artificial Intelligence solutions. This integration helped tailor the learning modules to adapt to individual student needs, making the app more effective and personalized.

User-Centric Design

Through a blend of Design Thinking and modern development frameworks, Qodequay created an immersive experience where students could intuitively navigate virtual labs, interact with 3D objects, and better understand scientific principles.

The Outcome

Abhigyaan represents a paradigm shift in educational technology, offering students a dynamic and engaging platform to explore STEM subjects. The app fosters curiosity, critical thinking, and problem-solving skills, preparing students for future academic and professional endeavours.

Looking ahead, Abhigyaan aims to expand its content library, collaborate with educational institutions, and integrate additional features such as collaborative experiments and more advanced augmented reality (AR) components. The goal is to continually enhance the learning experience and reach a wider audience of learners.

Wrapping It Up!

Abhigyaan is at the forefront of educational innovation, leveraging Mixed Reality technology to redefine how students interact with scientific concepts. By combining theoretical knowledge with practical experimentation, Abhigyaan empowers students to become active participants in their learning journey, paving the way for a more immersive and effective educational experience.

Through the collaborative efforts of Qodequay and the Abhigyaan development team, the app stands as a testament to the potential of MR in transforming education for the better.

Reaching 30+ Countries: Qodequay’s Multilingual Shopify Strategy Drives Global Success for a Belgian Brand

shopify Image

In this case study, we explore the journey of a leading Belgian supplements brand as it undertook a digital transformation to achieve global success. Our mission was to design and implement a Shopify store that not only supports multiple languages and currencies but also enhances the overall user experience for international customers.

The Challenge

In a world where everyone is just a click away, having a powerful online presence is crucial. Our client, a standout name in Belgian supplements, knew they needed to expand their reach. But they faced a big challenge: creating a Shopify store that could cater to international customers with different languages and currencies, all while staying true to their brand's essence.

How did Qodequay help?

We rolled up our sleeves and got to work, delivering a solution that hit all the right notes:

  • Custom-Built Store: We crafted a Shopify store from scratch, making sure it reflected the brand’s unique identity and offered an engaging experience for users across the globe.
  • Multilingual and Multi-Currency Magic: With advanced integrations, we enabled customers to shop in their preferred language and currency. We combined Shopify’s built-in features with specialized apps to make it seamless.
  • Optimization for Success: We fine-tuned the store for top performance and search engine visibility, ensuring a smooth and enjoyable shopping experience for international customers.

The Outcome

The results were nothing short of stellar:

  • Global Expansion: The new multilingual and multi-currency features boosted traffic and sales from a variety of international markets.
  • Enhanced User Engagement: Users loved the intuitive navigation and localized content, leading to higher engagement and conversion rates.
  • Operational Efficiency: The streamlined store setup improved the client’s efficiency, allowing them to focus on delivering excellent service to their global audience.

Building a Multilingual Shopify Store

Wrapping it up

With the launch of their new Shopify store, this Belgian supplements brand is now poised for remarkable growth on the global stage. By prioritizing user experience and operational efficiency, we’ve set them up to thrive internationally and reinforce their commitment to excellence in the health and wellness industry.

Discover How Our Customer’s Work-life Became Efficient, Digitalized And Simplified After They Partnered With Us.

Discover How Our Customer’s Work-life Became Efficient, Digitalized And Simplified After They Partnered With Us.

Executive Summary

World leaders in beverage spend millions of revenue on brand activation across the USA. In a year around 30 plus new campaigns are created and dozens of new products are launched. All this has to reach the end consumers within a small life cycle. There are in-house brand champions and third-party vendors associated with the organization in eight zones across the USA.

Challenges

  •  The activation of campaigns was managed by each zone independently.
  •  There was data redundancy and customization delay as the design needs to be approved by the central branding team.
  •  The execution bill was emailed for approval and clearance causing the delay.
  •  The budget was pre-allocated but difficult to track down at the order details level.
  •  There was no way to measure and track the cost vs actual implementation.

Our Delivery And Solution

We used the Design Thinking approach to analyze the actual set of challenges and define the approach. A web and mobile-based platform were built on Ruby on Rails which was customized as per the client’s requirement.
This was a four-level Execution process:-

Step 1: We made the campaigns central with no duplication at any point in time.

Step 2: All region heads could order branding items from the central system, removing the overhead of maintaining their own list. They can add or remove the campaigns and respective activation items to their region customers to see and order.

Step 3: Customization of the activation was pre-defined and region heads could simply select them and allocate their local printers on the system itself.

Step 4: Tracking the order until the last delivery. Complete visibility of the budget spent vs actual activation. Reports on performing the region heads and printing house.

The Outcome

Qodequay Technologies implemented advanced technologies that simplified complicated processes. Following was the outcome:-

  •  The Digital platform was cloud-based and customized as per client requirements.
  •  The platform helped solve the connectivity issue. It connected even the external vendors associated with the organization.
  •  It improved the speed to market the products when they were launched.
  •  The platform provided complete visibility of the budget spent and actual activation.
  •  It also facilitated performance reports of the region heads and printing houses.

Digital Transformation Of A Legacy System To Web Based Application

Digital Transformation Of A Legacy System To Web Based Application

Executive Summary

A USA-based Insurance Company had a legacy application with many flaws that affected its productivity and efficiency. Qodequay decided to modernize the entire system with a web-based application after understanding its pain points.

The team identified that there were enough flaws in the current system that affected the User Experience and resulted in losing customers.

Challenges

The flaw in the current system included:

  •  Though the system was secure, the application was built on Visual Basic with no good UI.
  •  It was a monolithic system.
  •  One had to download Citrix to use the application.
  •  Their agents could not update details on time as the application was not accessible on phone.
  •  It had limitations as it did not accommodate new workflows.
  •  Maintenance of the system was becoming tough.

Our Delivery And Solution

This was a four-level execution process

Step 1: we made the campaigns central with no duplication at any point in time.

Step 2: All region heads could order branding items from the central system, removing the overhead of maintaining their own list. They can add or remove the campaigns and respective activation items to their region customers to see and order.

Step 3: Customization of the activation was pre-defined and region heads could simply select them and allocate their local printers on the system itself.

Step 4: Tracking the order until the last delivery. Complete visibility of the budget spent vs actual activation. Reports on performing the region heads and printing house.

The Outcome

Qodequay Technologies implemented a Cloud-based Digital Platform using advanced technologies like Blockchain and Ethereum. The following was the outcome:-

  •  A completed Digital Transformation of the platform was made which was digital, modernized, and scalable.
  •  The agents could update details on a real-time basis, which enhanced productivity.
  •  The User Experience improved, leading to better customer satisfaction and increased sales.
  •  We could easily add a new workflow that enhanced performance.
  •  Maintenance of the system was possible, which made it easy for the client to control and manage.

New Design System With Design Thinking

New Design System With Design Thinking

Executive Summary

A Netherland-based Solar company wanted to create a one-stop solution for their SOLAR ENERGY Customers. Their goal was to create a platform that made their solar system product available even for common people at the retail level.

Challenges

The client faced the initial set of challenges as mentioned:

  •  The services were not available on one platform. They were scattered across the platform.
  •  There was no single service provider who could provide the hardware and the finances. So the customer journey was incomplete.
  •  Complete visibility from buying to maintenance and monitoring
  •  Payment Services were not convenient as they had many limitations.
  •  The engine couldn’t identify and calculate the cost of the products. There was a lot of manual intervention.
  •  The entire process was time-consuming leading to business loss.

Our Delivery And Solution

Team Qodequay got engaged with a UX consulting and 3 step process of Strategy, Design, and Delivery. Extensive research was done to understand the need of the target users. Conducted qualitative as well quantitative interviews across multiple countries and regions to specify the need and expectations precisely.
Steps engaged for UX consulting and design thinking :

  • We planned the outcome based on our research. For this, we used the Design Thinking approach.
  •  The team identified the various users and did the personification of the target group.
  •  We analyzed the Customer Journey and problem definition.
  •  Our experts addressed the pain points and listed the features.
  •  Information architecture was defined
  •  Our expert UX team converted the Lo-Fi to Hi-Fi wireframes.
  •  Provided complete guidelines and development deliverables

The Outcome

Qodequay Technologies implemented a Cloud-based Digital Platform using advanced technologies like Blockchain and Ethereum. The following was the outcome:-

  • We provided a solution that allowed users to get all the services under the same platform.
  • There was more visibility for the user from buying to maintenance and monitoring,
  • The Payment option was made more user-friendly with more options for making payments,
  • In the Solution, Qodequay also facilitated the Financial process right from submitting documents to receiving the loan.

Blockchain Secured Marketplace For Shopping And Crypto-investment For Retail Company

Blockchain Secured Marketplace For Shopping And Crypto-investment For Retail Company Image

Executive Summary

A Switzerland-based Retail Company was looking to introduce cryptocurrency to the mainstream of online and offline trade. Their goal was to make crypto the default currency for purchasing and a long-term investment for wealth generation, it also wanted to provide a one-stop-shop platform for cashback across retail categories. Qodequay decided to identify the exact pain-points and challenges that we may come across while building the platform. We wanted to use the best technology while sufficing the needs of the client.

We followed a Design Thinking Approach to do this.

  • Customers wanted to build a web-based / mobile platform that allows consumers to order products online across categories like groceries, fruits & vegetables, beauty & wellness, baby care, bakery, meats & seafood, pet care, flowers, and home & office needs and get them delivered at their doorstep, fulfilled by the local vendors reachable via a digital platform for faster and reliable delivery.
  • The system should be able to connect the Buyers, Sellers, and Promoters.
  • We identified the complete USer Journey right from making purchases, placing the order, earning Cashback, and redeeming through loyalty programs

Our Delivery And Solution

After extensive research, we identified the exact needs and finalized on the Solution using advanced technologies like Blockchain.

  • We built an open-source blockchain secured digital currency introduced to bring flexibility to the crypto exchange.
  • The system was built on ETHEREUM 2.0 (POLYGON SIDECHAIN).
  • These were decentralized tokens that would be accepted freely around the globe without exchanging with the local currency.
  • It can direct buyers towards amazing cashback, discounts, and loyalty points on each purchase.
  • Buyers can easily redeem these points with the same or any other partnered merchant while shopping online or offline for flight tickets, or hotel booking.
  • They could also save the Cashback or the currency as an Investment with the client.
  • For faster and reliable delivery we connected the local vendors and suppliers.
  • The consumer can see the nearby local shop and inventory available with the help of Geo-fencing technology.

The Outcome

Qodequay Technologies implemented a Cloud-based Digital Platform using advanced technologies like Blockchain and Ethereum. The following was the outcome:-

  • The complete digital platform allows customers to order products online at a cheap price by using Digital currency that brings flexibility to the crypto exchange.
  • The platform connects Buyers, Sellers as well as Promoters.
  • We developed a crypto Debit card that can be used at traditional POS machines as well as online payment gateways.
  • Customers can earn amazing rebates, discounts, and loyalty points with every purchase.
  • Buyers can redeem these points with the same or any other partnered merchant while shopping online or offline.
  • Consumers also get a choice to make an Investment.